The Challenge
Currently, only 52% of companies collaborate with strategic partners to enhance their sustainability practices. With this event, we aim to highlight the importance of cross-company and cross-field collaboration for boosting sustainability. Furthermore, the agency was eager to enrich their sustainability portfolio and establish a network among clients to foster collaboration and create ventures.
MY ROLE: coordinate invitations and venue, designing the plan for the day, the interactive activity and hold a lecture on examples of circular ventures
process & outcome
Bringing together people with different profiles to inspire with practical examples
We gathered a small crowd of leaders and consultants from our network of clients and contacts who were eager to connect with like minded businesses and explore new collaborative work methods.
I delivered a lecture showcasing successful sustainability ventures to provide insight and inspiration. This included examining state-of-the-art partnerships that have recently launched innovative products through impactful collaborations.
Crafting an activity that sparks interest and conversation for the participants
We encouraged active participation through interactive activities designed to spur discussion and idea generation. These activities included an introductory session, an open discussion on the capabilities and offerings of different participants, and a brainstorming session to envision a new future venture. We provided structured activities with guiding questions and templates, as well as a set of cards for brainstorming.
The outcome was a revitalizing and inspiring morning with positive feedback, new connections, and the initiation of a long-term project for the agency, along with various leads.
